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Itโs not about being better, itโs about being different. You need to give people a reason to choose your business.
35
356 reads
Businesses are blinded by the allure of a large subscription list, but unengaged subscribers arenโt just not interested in what youโre sending, they are actually harming your deliverability.
22
279 reads
Authentic marketing is not the art of selling what you make but knowing what to make. It is the art of identifying and understanding customer needs and creating solutions that deliver satisfaction to the customers, profits to the producers and benefits for the stakeholders.
24
222 reads
Marketing isnโt just about selling products. Itโs more about utilising beneficial psychology and product value to create experiences that will attract the right people towards your product, turn them into loyal customers and end up converting them into brand ambassadors.
22
209 reads
The difference between Sales and Marketing is that Marketing owns the message and Sales own the relationship.
27
212 reads
Marketing is about telling good stories. Social media marketing is about getting your customers to tell them for you.
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206 reads
The secret to getting results from your social networking is to act like a member, not a marketer.
23
193 reads
Nothing sticks in your head better than a story. Stories can express the most complicated ideas in the most digestible ways.
23
183 reads
Content marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what buyers want and brands produce.
22
162 reads
Content marketing is like a first date. If you only talk about yourself, there wonโt be a second one.
27
166 reads
As marketers, we should be changing the mantra from always be closing to always be helping.
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158 reads
Marketers have to stop reporting on activities and start reporting on business outcomes.
24
157 reads
23
154 reads
Marketing is about values. Itโs a complicated and noisy world, and weโre not going to get a chance to get people to remember much about us. So we have to be really clear about what we want them to know about us.
25
148 reads
Good SEO work only gets better over time. Itโs only search engine tricks that need to keep changing when the ranking algorithms change.
22
140 reads
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CURATOR'S NOTE
One of the best ways to become a legendary marketer is to learn from other legendary marketers. In this post, I am going to share 20 mega valuable insights and quotes from successful marketers, business owners and innovators.
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